customer experience – Page 7

Salesforce Ventures invested $300M in Automattic while Salesforce was building a CMS

Posted on November 11, 2019 by Ron Miller

In September, Salesforce Ventures, the venture of arm of Salesforce, announced a hefty $300 million investment in Automattic, the company behind WordPress, the ubiquitous content management system (CMS). At the same time, the company was putting the finishing touches on Salesforce CMS, an in-house project it released last week. The question is, why did it […] Continue reading Salesforce Ventures invested $300M in Automattic while Salesforce was building a CMS→

Salesforce announces new content management system

Posted on November 7, 2019 by Ron Miller

Salesforce has its fingers in a lot of parts of the customer experience, so why not content management? Today, the company announced a brand new tool called Salesforce Content Management System, which it says is designed from the ground up to deliver a quality customer experience across multiple channels. The idea is to provide a […] Continue reading Salesforce announces new content management system→

Latest Adobe tool helps marketers work directly with customer journey data

Posted on September 10, 2019 by Ron Miller

Adobe has a lot going on with Analytics and the Customer Experience Platform, a place to gather data to understand customers better. Today, it announced a new analytics tool that enables employees to work directly with customer journey data to help deliver a better customer experience. The customer journey involves a lot of different systems […] Continue reading Latest Adobe tool helps marketers work directly with customer journey data→

Mews grabs $33M Series B to modernize hotel administration

Posted on August 29, 2019 by Ron Miller

If you think about the traditional hotel business, there hasn’t been a ton of innovation. You mostly still stand in a line to check in, and sometimes even to check out. You let the staff know about your desire for privacy with a sign on the door. Mews believes it’s time to rethink how hotels […] Continue reading Mews grabs $33M Series B to modernize hotel administration→

Is Security the Biggest Threat to Alternative Lenders?

Posted on August 29, 2019 by Natasha Lane

The alternative lending market continues to expand and grow in popularity, providing solutions for a vast number of small businesses and rising startups. With fintech lending now widely embraced by the millennial population, the stakes have grown high… Continue reading Is Security the Biggest Threat to Alternative Lenders?→

Simon Data hauls in $30M Series C to continue building customer data platform

Posted on August 19, 2019 by Ron Miller

As businesses use an increasing variety of marketing software solutions, the goal around collecting all of that data is to improve customer experience. Simon Data announced a $30 million Series C round today to help. The round was led by Polaris Partners . Previous investors .406 Ventures and F-Prime Capital also participated. Today’s investment brings […] Continue reading Simon Data hauls in $30M Series C to continue building customer data platform→

How Implementing Cloud Identity Can Improve Security and Data Privacy

Posted on August 9, 2019 by Sue Poremba

Reading Time: 3 minutes Digital transformation is changing everything in the business world, including customer relations. Cloud identity can make those transactions more secure and private.

The post How Implementing Cloud Identity Can Improve Security and Data Privacy appeared first on Security Intelligence.

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Segment CEO Peter Reinhardt is coming to TechCrunch Sessions: Enterprise to discuss customer experience management

Posted on August 5, 2019 by Ron Miller

There are few topics as hot right now in the enterprise as customer experience management, that ability to collect detailed data about your customers, then deliver customized experiences based on what you have learned about them. To help understand the challenges companies face building this kind of experience, we are bringing Segment CEO Peter Reinhardt […] Continue reading Segment CEO Peter Reinhardt is coming to TechCrunch Sessions: Enterprise to discuss customer experience management→

Catalyst raises $15M from Accel to transform data-driven customer success

Posted on July 30, 2019 by Danny Crichton

Managing your customers has changed a lot in the past decade. Out are the steak dinners and ballgame tickets to get a sense of a contract’s chance at renewal, and in are churn analysis and a whole bunch of data science to learn whether a customer and their users like or love your product. That […] Continue reading Catalyst raises $15M from Accel to transform data-driven customer success→

Adobe’s latest Customer Experience Platform updates take aim at data scientists

Posted on July 29, 2019 by Ron Miller

Adobe’s Customer Experience Platform provides a place to process all of the data that will eventually drive customer experience applications in the Adobe Experience Cloud. This involves bringing in vast amounts of transactional and interactional data being created across commerce platforms. This process is complex and involves IT, applications developers and data scientists. Last Fall, […] Continue reading Adobe’s latest Customer Experience Platform updates take aim at data scientists→