Collaborate Disseminate
Mailgun, an email API delivery service, announced today that it was selling a majority stake in the company to private equity firm Thoma Bravo. The companies did not share terms, but this is the second owner in the company’s 8+ year history. Mailgun provides API services for building email functionality into applications. It has over […] Continue reading Mailgun changes hands again as Thoma Bravo buys majority stake
One of the great things about enterprise chat applications beyond giving employees a common channel to communicate, is the ability to integrate with other enterprise applications. Today, Workplace, Facebook’s enterprise collaboration and communication application, and ServiceNow announced a new chatbot to make it easier for employees to navigate a company’s help desks inside Workplace Chat. […] Continue reading ServiceNow teams with Workplace by Facebook on service chatbot
As I walked the long halls of Adobe Summit this week in Las Vegas and listened to the company’s marketing and data integration story, I thought about the obvious disconnect that happens between brands and their customers. With tons of data, a growing set of tools to bring it together, and a desire to build […] Continue reading Marketing tech vendors need to find right balance between digital and human interactions
Microsoft and Adobe have been building a relationship for some time, and today the two companies announced a deeper integration between the two platforms at Adobe Summit in Las Vegas. It involves sharing Marketo data, the company that Adobe acquired last September for $4.75 billion. Because it’s marketers, they were duty-bound to give it a […] Continue reading Adobe announces deeper data sharing partnership with Microsoft around accounts
Marketing analytics is an increasingly complex business. It’s meant to collect as much information as possible across multiple channels from multiple tools and provide marketers with as complete a picture of their customers and their experience in dealing with you as possible. Perhaps not coincidentally, Adobe, which is holding its Adobe Summit this week in Las […] Continue reading Adobe and Salesforce announce Customer Data Platforms to pull data into single view
Today at Adobe Summit in Las Vegas, Adobe announced some enhancements to its Analytics Suite that are supposed to help marketers understand their customers more deeply, including a new tool to track the entire customer journey, and one to help see the relationship between advertising and marketing success, which is surprisingly harder than you would […] Continue reading Adobe announces two new analytics tools to help marketers fill in the customer picture
As we wrote last week in How Salesforce paved the way for the SaaS platform approach, the ability to build extensions, applications and even whole companies on top of the Salesforce platform set the stage and the bar for every SaaS company since. Vlocity certainly recognized that. Targeting five verticals, it built industry-specific CRM solutions […] Continue reading Vlocity nabs $60M Series C investment on $1B valuation
When we think of enterprise SaaS companies today, just about every startup in the space aspires to be a platform. That means they want people using their stack of services to build entirely new applications, either to enhance the base product, or even build entirely independent companies. But when Salesforce launched Force.com, the company’s Platform […] Continue reading How Salesforce paved the way for the SaaS platform approach
Iterable, a startup that helps companies build complex marketing campaigns across channels to reduce churn and increase usage, announced a $50 million Series C round today. Investors include Blue Cloud Ventures, CRV, Harmony Partners, Index Ventures and Stereo Capital. Today’s investment brings the total raised to $80 million. Company co-founder and CEO Justin Zhu says […] Continue reading Iterable lands $50M Series C investment to expand cross-channel marketing platform
Site Reliable Engineering (SRE) is an extension of DevOps designed for more complex environments. The problem is that this type of approach is difficult to implement and has usually only been in reach of large companies, requiring custom software. Blameless, a Bay Area startup, wants to put it reach of everyone. It emerged from stealth […] Continue reading Blameless emerges from stealth with $20M investment to help companies transition to SRE