Optimize Video Streaming Performance to Reduce Viewer Churn

Why Improve Viewer Experience? Why Now?
As online video viewership continues its march to digital mediums and platforms, viewer expectation around the quality of experience is also maturing. Increased video streaming choices and the low cost of switching providers are leading viewers to churn if the viewing experience is poor.

There is a definite association between the viewer’s quality of experience and the video quality, which is directly impacted by the video delivery performance of the CDN involved. Delivering an optimal video delivery performance is one of the important success criteria for CDN vendor selection across the globe. Continue reading Optimize Video Streaming Performance to Reduce Viewer Churn

Optimize Video Streaming Performance to Reduce Viewer Churn

Why Improve Viewer Experience? Why Now?
As online video viewership continues its march to digital mediums and platforms, viewer expectation around the quality of experience is also maturing. Increased video streaming choices and the low cost of switchi… Continue reading Optimize Video Streaming Performance to Reduce Viewer Churn

Platform Update Highlights for eCommerce

Akamai’s October Platform Update offers a ton of new features for our customers across all industries. But if you’re an online retailer, you should really be paying attention to improvements to EdgeWorkers and Image & Video Manager, which provide e… Continue reading Platform Update Highlights for eCommerce

Platform Update Highlights for eCommerce

Akamai’s October Platform Update offers a ton of new features for our customers across all industries. But if you’re an online retailer, you should really be paying attention to improvements to EdgeWorkers and Image & Video Manager, which provide expanded capabilities for creating new microservices and managing video and image delivery at the edge. Continue reading Platform Update Highlights for eCommerce

Addressing the Video Quality and Performance Measurement Gap with Quality of Performance (QoP) Metrics

Digital video viewership is on an aggressive growth course. Globally, consumers will spend 84 minutes a day watching online video in 2020, up 25% from 2018[i], and digital video viewership will increase from 35% in 2019 to more than 39% by 2023[ii]. Continue reading Addressing the Video Quality and Performance Measurement Gap with Quality of Performance (QoP) Metrics

Addressing the Video Quality and Performance Measurement Gap with Quality of Performance (QoP) Metrics

Digital video viewership is on an aggressive growth course. Globally, consumers will spend 84 minutes a day watching online video in 2020, up 25% from 2018[i], and digital video viewership will increase from 35% in 2019 to more than 39% by 2023[ii].
Th… Continue reading Addressing the Video Quality and Performance Measurement Gap with Quality of Performance (QoP) Metrics

The Financial Implications of Online Video Quality

A single instance of video rebuffering could result in more than $85,000 in lost revenue. That’s one of the key findings in Understanding the Value of Consistency in OTT Video Delivery, a new report that Akamai has released in conjunction…
The post T… Continue reading The Financial Implications of Online Video Quality