Ridesharing behemoth Uber agreed Tuesday to institute “a culture of privacy” in how it handles personal information from its passengers and drivers, following a Federal Trade Commission investigation that revealed the company misrepresented its internal data access policies and failed to take reasonable security measures to safeguard data in the cloud. The FTC announced the proposed settlement — which does not include any financial penalty on Uber — in a press call held by the agency’s acting Chairwoman Maureen Ohlhausen. The settlement, she said, will last for 20 years and “requires a culture of privacy at Uber” — which has to appoint a privacy officer, institute a privacy program and get it audited by an independent third party. FTC officials say that they don’t have the power to impose penalties — except for violations of existing orders. The commission also generally doesn’t seek financial redress for consumers unless there is a tangible […]
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