Collaborate Disseminate
Australian IT and security teams should play key roles in communications during outages and cyber attacks; they also need to be prepared to act when such a tech-related crisis occurs. Continue reading Should IT and Security Teams Play a Role in Crisis Communications?
Responding to a cyber incident requires teamwork across departments and disciplines. Technical incident responders must work to halt incoming attacks while the communications teams develop a public response. Clear communication is essential. Communication strategies differ before and after a cyber incident. The way a company approaches both is as important as incident mitigation itself. How […]
The post The Role of Marketing and PR in Incident Response appeared first on Security Intelligence.
Continue reading The Role of Marketing and PR in Incident Response
How are cheerleaders being creeped out by deepfakes? What might Tinder tell potential dates about your murky past? And how should companies respond to the press when a security breach occurs?
All this and much more is discussed in the latest edition… Continue reading Smashing Security podcast #219: Cheerleaders, dating apps, and crisis PR
How are cheerleaders being creeped out by deepfakes? What might Tinder tell potential dates about your murky past? And how should companies respond to the press when a security breach occurs?
All this and much more is discussed in the latest edition… Continue reading Smashing Security podcast #219: Cheerleaders, dating apps, and crisis PR
Any business needs to be prepared for crisis communications. From product failures to how an organization handles a natural disaster—emergencies can have a severe impact on a business’s reputation and performance.
The post When Brand Reputation i… Continue reading When Brand Reputation is on The Line: Five Tips for Crisis Communications
If there’s one thing I learned from my time as both a journalist at The Wall Street Journal and Forbes and, now, advising a global venture capital firm on communications, it’s that storytelling can make or break a company. Continue reading Storytelling for B2B startups: Avoiding ‘buzzword bingo’ to make your wonky enterprise company worth talking about
The 21st Century Cures Act was passed thanks to an army of lobbyists and a PR campaign that preyed on dying children who are unlikely to benefit from it. Continue reading Congress Used Dying Kids and Slick PR to Sell America a Handout to Big Pharma
The 21st Century Cures Act was passed thanks to an army of lobbyists and a PR campaign that preyed on dying children who are unlikely to benefit from it. Continue reading Congress Used Dying Kids and Slick PR to Sell America a Handout to Big Pharma