Collaborate Disseminate
Disinformation is rife on social media. The latest scandal is a Russian PR firm paying YouTubers to flog lies about vaccines killing people.
The post Anti-Vax Lies Spread on YouTube—Paid for ‘by Russian PR Company’ appeared first on Security Boulevard… Continue reading Anti-Vax Lies Spread on YouTube—Paid for ‘by Russian PR Company’
With the rise of influencer marketing, promotional social media content, and endorsed reviews, the Federal Trade Commission (“FTC”) has increased its enforcement and is now looking to expand its guidance related to online endorsements and … Continue reading FTC Seeks Public Comment on Approach to Influencers, Endorsements, Testimonials, and Reviews
New York marketing tech firm Sprinklr has acquired Portland-based LittleBird, according to Sprinklr founder and CEO Ragy Thomas. LittleBird was founded in 2011 to help researchers quickly find the top experts and influencers on any given subject … Continue reading Sprinklr acquires LittleBird, a tool for finding experts on anything via Twitter