Collaborate Disseminate
How many times have you called into a company, answered a bunch of preliminary questions about the purpose of your call, then found that those answers didn’t make their way to the CSR who ultimately took your call. This usually is because System A can’t talk to System B and it’s frustrating for the caller, […] Continue reading Salesforce wants to end customer service frustration with Customer 360
For years, marketers have been trying to optimize the online shopping experience to better understand their customers and deliver more customized interactions that ultimately drive more sales. Artificial intelligence was supposed to accelerate that, and today Adobe announced enhancements to Adobe Target and Adobe Experience Manager that attempt to deliver at least partly on that […] Continue reading Adobe looks to AI to lift customer experience business
Adobe reported its Q2 FY’18 earnings yesterday and the news was quite good. The company announced $2.2 billion in revenue for the quarter up 24 percent year over year. That puts them on an impressive $8.8 billion run rate, within reach of becoming the next $10 billion software company (or at least on a run […] Continue reading Adobe could be the next $10 billion software company
At the Adobe Summit in Las Vegas this week, privacy was on the minds of many people. It was no wonder with social media data abuse dominating the headlines, GDPR just around the corner, and Adobe announcing the concept of a centralized customer experience record. With so many high profile breaches in recent years, putting […] Continue reading As marketing data proliferates, consumers should have more control
For years, the goal of marketers was to understand the customer so well, they could respond to their every need, while creating content specifically geared to their wishes. Adobe Cloud Platform has long acted as a vehicle to collect and understand customer data inside the Adobe toolset, but today Adobe took that a step further. […] Continue reading Adobe wants to be your customer experience record keeping system
Oracle announced a slew of AI-driven capabilities across its Customer Experience Cloud Suite today that are designed to help users to deliver better, faster and more personal experiences. If you think you’ve heard this before, it’s because Oracle joins its customer experience competitors in offering a similar set of capabilities complete with underlying artificial… Read More Continue reading Oracle delivers artificial intelligence across its customer experience cloud
For years we’ve been hearing about the promise of customer experience management, the notion that you can understand your customer at a highly detailed level and serve them the content, products, services and even ads that matter (or at least make sense) to them.
Today’s marketing software is bringing that idea closer to reality.
But technology is only part of the brand-consumer… Read More Continue reading Your customer’s online journey is only part of the story
We’ve all had crappy customer service calls. Primed by staticky elevator music and the ever-mysterious agitating echo, most of us come into calls with strained patience. On the line, customer service and sales agents are paid to build relationships, but after a long day of working with callers (who typically only call if they’re having a problem), even the bubbliest of people can… Read More Continue reading Cogito leverages human behavior to nudge customer relationships
Companies like Makespace and Clutter have fully encroached upon the old-school industry of storage, but the even more ancient moving industry has been left relatively untouched.
Until now. Read More Continue reading Crater’s SurveyBot offers video-chat software to moving companies