Collaborate Disseminate
Yext is making its site search product Yext Answers available to a broader set of customers today with the launch of a new program that it calls Hitchhikers. The company launched Yext Answers in October 2019 with the goal of making a brand’s website — rather than whatever shows up via Google search — the […] Continue reading Yext launches Hitchhikers, a self-serve version of its site search tool
Microsoft takes on Twilio, Google launches a work-tracking tool and Mirakl raises $300 million. This is your Daily Crunch for September 22, 2020. The big story: Microsoft launches Azure Communication Services Microsoft announced today that it’s ready to compete with Twilio by launching a set of features that allow developers to add voice and video […] Continue reading Daily Crunch: Microsoft launches Azure Communication Services
Freelance marketplace Fiverr launched a new service today designed to help teams at larger companies manage their work with freelancers. CEO Micha Kaufman told me via email that Fiverr had already begun working with larger clients, but that Fiverr Business is better-designed to meet their needs. “Organizations require tools to manage their team accounts, defining […] Continue reading Fiverr Business helps teams manage freelance projects
Metadata.io announced today that it has raised $6.5 million in Series A funding. It’s been more than four years since I wrote about the startup’s $2 million seed funding. At the time, co-founder and CEO Gil Allouche described the product as helping business-to-business marketers target their ads as people who resemble their existing sales leads. Since […] Continue reading B2B marketing company Metadata.io raises $6.5M
Astute, a customer engagement platform headquartered in Columbus, Ohio, is announcing that it has acquired social media marketing company Socialbakers. The financial terms of the acquisition were not disclosed. Socialbakers CEO Yuval Ben-Itzhak will become president of Socialbakers for the combined company, and he told me via email that the entire Socialbakers team will be […] Continue reading Socialbakers acquired by customer engagement company Astute
Astute, a customer engagement platform headquartered in Columbus, Ohio, is announcing that it has acquired social media marketing company Socialbakers. The financial terms of the acquisition were not disclosed. Socialbakers CEO Yuval Ben-Itzhak will become president of Socialbakers for the combined company, and he told me via email that the entire Socialbakers team will be […] Continue reading Socialbakers acquired by customer engagement company Astute
Episerver is announcing that it has reached an agreement to acquire Optimizely for an undisclosed sum. Optimizely was founded in 2009 by Dan Siroker and Pete Koomen. It became synonymous with A/B testing, subsequently building a broader suite of tools for marketers to experiment with and personalize their websites and apps, with more than 1,000 […] Continue reading Optimizely acquired by content management company Episerver
Website-building platform Wix is expanding its platform today with the launch of a customer support product called Wix Answers. Joe Pollaro, the general manager of Wix’s U.S. business, said that while the company has “been expanding into much larger types of users, enterprise-class users,” Wix Answers wasn’t part of that grand strategy. Instead, it’s a product […] Continue reading Wix unifies customer support channels with Wix Answers
Movable Ink, a company that helps businesses deliver more personalized and relevant email marketing, is announcing that it has raised $30 million in Series funding. The company will be 10 years old in October, and founder and CEO Vivek Sharma told me that it’s always been “capital efficient” — even with the new round, Movable […] Continue reading Movable Ink raises $30M as it expands its personalization technology beyond email marketing
Qualified, a startup co-founded by former Salesforce executives Kraig Swensrud and Sean Whiteley, has raised $12 million in Series A funding. Swensrud (Qualified’s CEO) said the startup is meant to solve a problem that he faced back when he was CMO at Salesforce. Apparently he’d complaining about being “blind,” because he knew so little about […] Continue reading Qualified raises $12M make websites smarter about sales and marketing