You wake up one morning with The Idea — the one new thing that the world can’t do without. You slave away at it night and day, locked in a garage expending the perspiration that Edison said was 99 percent of your job. You Kickstart, you succeed, you get your prototypes out the door. Orders for the new thing pour in, you get a permanent space in some old factory, and build assembly workstations. You order mountains of parts and arrange them on shiny chrome racks, and you’re ready to go — except for one thing. There’s nobody sitting at …read more
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