User experience: el santo grial del mundo digital

El actual contexto ha llevado a muchas compañías a repensar su propósito, sus estrategias de negocios e incluso sus canales de venta. La pandemia, el trabajo remoto y las barreras de circulación, han hecho que las empresas den prioridad al …
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5 Ways to Enhance Customer Experience in E-commerce

E-commerce sales are projected to climb to 10% of all retail revenue for the first time by the end of 2018, with consumers expected to spend a staggering $124.1 billion over the internet during the holiday season. With so much at stake, businesses need… Continue reading 5 Ways to Enhance Customer Experience in E-commerce

What Is Single Sign-On (SSO)?

The question “what is single sign-on?” is one we get asked a lot. To understand this solution, consider an analogy: “Imagine going to the mall, and at each store you must register with the store for your first purchase. Then, every time aft… Continue reading What Is Single Sign-On (SSO)?

Faster Computers Lead to Slower Experiences?

Ever get that funny feeling that things aren’t quite what they used to be? Not in the way that a new washing machine has more plastic parts than one 40 years its senior. More like “my laptop can churn through hundreds of gigaflops, but when I scroll it doesn’t feel …read more

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3 Ways CISOs Can Break Out of the ‘Security as Necessary Evil’ Mentality

Security Boulevard Exclusive Series: What I Learned About Being a CISO After I Stopped Being a CISO In this series we’re talking with former CISOs to collect the lessons they’ve learned about the job after they left—either to work as start-up founders… Continue reading 3 Ways CISOs Can Break Out of the ‘Security as Necessary Evil’ Mentality

User Experience: Achieving Performance and Security

Slow or inconsistent devices are the bane of a user’s existence. It’s understandable, as these types of experiences inhibit the user’s ability to be productive. But, a compromised user poses greater risks to the organization than a non-productiv… Continue reading User Experience: Achieving Performance and Security

Salesforce acquires Sequence to build out its UX design services

screen-shot-2017-02-02-at-01-31-39 Salesforce has made another acquisition that underscores how the CRM and cloud software giant is looking to sell more services to its customers that complement the software they are already buying. It has acquired Sequence, a user experience design agency based out of San Francisco and New York that works with brands like Best Buy, Peets, Apple, Google and many more. The news was announced… Read More Continue reading Salesforce acquires Sequence to build out its UX design services