Tech startups are making security moves sooner. They don’t have much of a choice.

For David Cowan, the tipping point was a cyberattack from Anonymous. Cowan, a venture capitalist at Bessemer Venture Partners, had spent years asking startup founders what they planned to do if hackers targeted their business. Often, the founders on the other side of the boardroom would shrug and say, “We don’t hold any personal information, so they don’t need to come after us.” That changed, he said, after the email marketing company SendGrid was hit in 2013 with a denial-of-service attack that ultimately caused about 20 percent of the young company’s clients to walk away, not too long after Bessemer had led a $21 million funding round for the company The attack occurred after an employee, Adria Richards, publicly complained that a developer from the gaming company Playhaven made sexual remarks in the audience at the 2013 PyCon tech conference. Playhaven fired the employee, infuriating an online mob that sent Richards death threats. Anonymous got involved too, […]

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