Marketo picks Google Cloud to migrate from on-prem data centers
Google got a much-needed win today when Marketo, the marketing automation platform, chose Google Cloud Platform (GCP) to migrate its entire on-prem operation. The partnership will extend beyond hosting with Google also providing deeper integratio… Continue reading Marketo picks Google Cloud to migrate from on-prem data centers
There are several enterprise players that want a share of Salesforce’s business, but just aren’t making headway by knuckling up against the company’s dominant, entrenched SaaS CRM offerings. Rather than competing head on, a smarter approach for these businesses is to “front door” Salesforce, instead.