Don’t reward your loyal customers by treating them like criminals!

Imagine shopping in your favourite wine merchant or checking in to the brand of hotel that you afford the most loyalty, and at the point of self-identification (either to prove age or verification) security is called over and you are frisked. Not a gre… Continue reading Don’t reward your loyal customers by treating them like criminals!

Don’t reward your loyal customers by treating them like criminals!

Imagine shopping in your favourite wine merchant or checking in to the brand of hotel that you afford the most loyalty, and at the point of self-identification (either to prove age or verification) security is called over and you are frisked. Not a great experience. Would you patronise the establishment again? Continue reading Don’t reward your loyal customers by treating them like criminals!

Don’t reward your loyal customers by treating them like criminals!

Imagine shopping in your favourite wine merchant or checking in to the brand of hotel that you afford the most loyalty, and at the point of self-identification (either to prove age or verification) security is called over and you are frisked. Not a great experience. Would you patronise the establishment again? Continue reading Don’t reward your loyal customers by treating them like criminals!