Collaborate Disseminate
Apps like Grindr, Tinder and Happn are (over-)sharing data about sexuality, religion, and location with a shadowy network of data brokers. And it’s not just dating apps that are doing it… Continue reading Apps are sharing more of your data with ad industry than you may think
The digital advertising industry’s cybersecurity assessment and information-sharing organization has issued its first set of anti-malware certifications, signing off on measures against cyberattacks taken by nine companies who represent as much as half of the digital advertising market. The Trustworthy Accountability Group, or TAG, issued “Certified Against Malware” seals Monday to AppNexus, DataXu, Google, LKQD, OpenX, Publishers Clearing House, Rocket Fuel, Sovrn, and The Media Trust, TAG CEO Mike Zaneis told CyberScoop in an interview. Zaneis estimated the nine companies between them probably touched up to half of digital advertising impressions on any given day. “I don’t have an exact percentage,” he added, “but there are major players here … A big chunk of the [digital advertising] supply chain.” The seal means that the companies have “implemented TAG’s rigorous anti-malware standards,” according to a statement from the group. Traditionally, ads have been a favorite way for hackers to serve malware and other malicious content, […]
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Continue reading Ad industry body issues first certificates for anti-malware best practices