Collaborate Disseminate
Soci, a startup focused on what it calls “localized marketing,” is announcing that it has raised $80 million in Series D funding. National and global companies like Ace Hardware, Anytime Fitness, The Hertz Corporation and Nekter Juice Bar use Soci (pronounced soh-shee) to coordinate individual stores as they promote themselves through search, social media, review […] Continue reading Soci raises $80M for its localized marketing platform
You & Mr. Jones announced today that it has added $60 million in new funding from Merian Chrysalis, bringing the Series B round announced in December to a total of $260 million. The round values the company at $1.36 billion, post-money. You & Mr. Jones takes its name from CEO David Jones, who founded the […] Continue reading ‘Brandtech’ company You and Mr. Jones adds $60M to its Series B
Stensul, a startup aiming to streamline the process of building marketing emails, has raised $16 million in Series B funding. When the company raised its $7 million Series A two years ago, founder and CEO Noah Dinkin told me about how it spun out of his previous startup, FanBridge. And while there are many products focused […] Continue reading Email creation startup Stensul raises $16M
Lawmatics, a San Diego startup that’s building marketing and CRM software for lawyers, is announcing that it has raised $2.5 million in seed funding. CEO Matt Siegel used to practice law himself, and he told me that even though tech companies have a wide range of marketing tools to choose from, “lawyers have not been […] Continue reading Lawmatics raises $2.5M to help lawyers market themselves
The company formerly known as NewsCred has a new name and a new product: Welcome. Co-founder and CEO Shafqat Islam explained that this follows a broader shift in the company’s strategy. While previously known as a content marketing business, Islam said NewsCred has been increasingly focused on building a broader software platform for marketers (a […] Continue reading With a new focus on marketing software, NewsCred relaunches as Welcome
Airship is announcing that it has acquired mobile commerce startup ReplyBuy. The startup (which was a finalist at TechCrunch’s 1st and Future competition in 2016) works with customers like entertainment venues and professional and college sports teams to send messages and sell tickets to fans via SMS. It raised $4 million in funding from Sand […] Continue reading Airship acquires SMS commerce company ReplyBuy
Metadata.io announced today that it has raised $6.5 million in Series A funding. It’s been more than four years since I wrote about the startup’s $2 million seed funding. At the time, co-founder and CEO Gil Allouche described the product as helping business-to-business marketers target their ads as people who resemble their existing sales leads. Since […] Continue reading B2B marketing company Metadata.io raises $6.5M
Astute, a customer engagement platform headquartered in Columbus, Ohio, is announcing that it has acquired social media marketing company Socialbakers. The financial terms of the acquisition were not disclosed. Socialbakers CEO Yuval Ben-Itzhak will become president of Socialbakers for the combined company, and he told me via email that the entire Socialbakers team will be […] Continue reading Socialbakers acquired by customer engagement company Astute
Astute, a customer engagement platform headquartered in Columbus, Ohio, is announcing that it has acquired social media marketing company Socialbakers. The financial terms of the acquisition were not disclosed. Socialbakers CEO Yuval Ben-Itzhak will become president of Socialbakers for the combined company, and he told me via email that the entire Socialbakers team will be […] Continue reading Socialbakers acquired by customer engagement company Astute
Movable Ink, a company that helps businesses deliver more personalized and relevant email marketing, is announcing that it has raised $30 million in Series funding. The company will be 10 years old in October, and founder and CEO Vivek Sharma told me that it’s always been “capital efficient” — even with the new round, Movable […] Continue reading Movable Ink raises $30M as it expands its personalization technology beyond email marketing