Large Language Models and Elections
Earlier this week, the Republican National Committee released a video that it claims was “built entirely with AI imagery.” The content of the ad isn’t especially novel—a dystopian vision of America under a second term with President Joe Biden—but the deliberate emphasis on the technology used to create it stands out: It’s a “Daisy” moment for the 2020s.
We should expect more of this kind of thing. The applications of AI to political advertising have not escaped campaigners, who are already “pressure testing” possible uses for the technology. In the 2024 presidential election campaign, you can bank on the appearance of AI-generated personalized fundraising emails, text messages from chatbots urging you to vote, and maybe even some deepfaked campaign …