Category Archives: Identity and Access Management (IAM)

Biometrics: Choosing the Right Option for Your Security

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Do you know who your customers are? Not their demographics, but each customer as they enter your online portal and provide their name, address and credit card number. Or, what about the customer who requests the right to be forgotten and have personal information deleted from your system? Identity verification is required in many, if […]

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How to Make Personalized Marketing Effective With Consumer Identity Programs

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Everyone is fighting for the attention of potential customers. It’s the work you’ve done; the creative energy expended by your team; and the amount of time your group spent just to get the right people to visit your website or mobile app. After all that sweat and toil, you don’t want to lose your customers […]

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Google Workspace Identity Service

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Learn how to make Google Workspace identities your core identities across your entire organization. Try JumpCloud Free today.
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IBM Named a CIAM Leader in the Forrester Wave Report

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Not all leading identity and access management (IAM) vendors can also be successful as consumer identity and access management (CIAM) vendors. But with the right identity expertise, it’s possible. As Zero Trust mantras permeate the security and IT landscape, we know by now that everything’s about context, and not a single identity is to be […]

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CIAM: Building Blocks to Consumer IAM Success

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Consumer identity and access management (CIAM) is the connective technology between consumers and brands. CIAM is an important consideration when navigating routes to market for your products and services. A consumer’s journey navigating solutions to problems is where you can leverage the CIAM building blocks — capture, engage, manage and administration — for more personalized […]

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When Your Heartbeat Becomes Data: Benefits and Risk of Biometrics

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Knowing who your users are today is more important than ever. This explains, in part, why integrating biometric usage into identity and access management (IAM) appears appealing. Throw in some artificial intelligence (AI) to help manage all these data points, and the future of biometrics looks pretty wild. The appeal of using biometrics for identity […]

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Questions to Ask When Conducting Single Sign-On Enrollment

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Instead of asking employees to input passwords every day, single sign-on (SSO) offers a simplified but secure authentication process. SSO authentication gives a user the option of choosing a single set of credentials to access multiple accounts and services. So, how can organizations best use SSO for their purposes? This authentication scheme works with the […]

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Cloud IAM and the Path Toward Digital Transformation

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By 2022, 40% of global midsize and larger organizations will use identity and access management (IAM) capabilities delivered as software-as-a-service (SaaS) to fulfill most of their needs, cites a 2019 Gartner press release on IAM technology trends. Today, businesses are aligning themselves with a digital ecosystem by moving toward cloud adoption. On the journey toward […]

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