Comscore raises $20M with an option to bump it to $50M, in a bid to rebuild its digital measurement business

Comscore’s name is usually in the news because of its widely-cited research and stats around media traffic and other analysis charting digital consumer behavior. More recently, it’s been coming up for another reason: ongoing corporate upheaval and its tumbling stock price. Today comes the latest development in that story: the company announced that it has […] Continue reading Comscore raises $20M with an option to bump it to $50M, in a bid to rebuild its digital measurement business