Recycled Chairs Bring the Subway to Your Living Room

A multi-colored chair with a stainless steel frame sits on wooden legs against a grey background.

Public transit seats have a rough life. Enduring a number of wear cycles that would make your sofa weep, they take a beating and have to keep looking presentable. When …read more Continue reading Recycled Chairs Bring the Subway to Your Living Room

DataRobot CEO Dan Wright coming to TC Sessions: SaaS to discuss role of data in machine learning

Just about every company is sitting on vast amounts of data, which they can use to their advantage if they can just learn how to harness it. Data is actually the fuel for machine learning models, and with the proper tools, businesses can learn to process this data and build models to help them compete […] Continue reading DataRobot CEO Dan Wright coming to TC Sessions: SaaS to discuss role of data in machine learning

Pillar VC closes $192M for two funds targeting SaaS, crypto, biotech, manufacturing

As its name suggests, venture firm Pillar VC is focused on building “pillar” companies in Boston and across the Northeast. Continue reading Pillar VC closes $192M for two funds targeting SaaS, crypto, biotech, manufacturing

The Klaviyo EC-1

E-commerce is booming as retailers race to transform their brick-and-mortar footprints into online storefronts. By some counts, the market grew an astonishing 42% in 2020 in the wake of the COVID-19 pandemic, and estimates show that online spending in the U.S. will surpass $1 trillion by 2022. It’s a bonanza, and everyone is figuring out […] Continue reading The Klaviyo EC-1

How Klaviyo transformed from a lifestyle business into a $4.15B email titan

Startups are stories of feverish dreams and obsessive fears. Short of hearing it from the source, a glimpse into the inbox of a founder would be the best way to experience the travails they endure on the way to building a business. A customer finally makes a purchase, a VC invests or walks away, an […] Continue reading How Klaviyo transformed from a lifestyle business into a $4.15B email titan

How Klaviyo used data and no-code to transform owned marketing

Email is the communication medium that refuses to die. “Eventually, every technology is trumped by something new and better. And I feel that email is ready to be trumped. But by what?” wrote the venture capitalist Fred Wilson in 2007. Three years later, he updated readers that other forms of messaging had outgrown email. “It […] Continue reading How Klaviyo used data and no-code to transform owned marketing

Marketing in 2021 is emotional and not just transactional

Brands are emotions made physical. The clothes we wear, the media we consume, the devices we use — all signal not only to others what we value and see in ourselves, they also are a way to construct our very identities. Experimenting to deepen that bond has been at the core of the marketing profession […] Continue reading Marketing in 2021 is emotional and not just transactional

Drama and quirk aren’t necessary for startup success

Many of the stories in our EC-1 series tell tales of startups in the wilderness hacking out green field opportunities. Klaviyo is a different breed of company: One that went into an established market and challenged powerful incumbents, ultimately finding success with a new, more data-oriented generation of email marketers. As such, the lessons that […] Continue reading Drama and quirk aren’t necessary for startup success

Aqua Security raises $135M at a $1B valuation for its cloud native security service

Aqua Security, a Boston- and Tel Aviv-based security startup that focuses squarely on securing cloud-native services, today announced that it has raised a $135 million Series E funding round at a $1 billion valuation. The round was led by ION Crossover Partners. Existing investors M12 Ventures, Lightspeed Venture Partners, Insight Partners, TLV Partners, Greenspring Associates […] Continue reading Aqua Security raises $135M at a $1B valuation for its cloud native security service