Category Archives: Advertising

Long-time Slashdot reader destinyland writes: In 1994 the TV show Friends premiered, and its first season’s high ratings made it the 8th most-popular show. The next year Microsoft released Windows 95 — and filmed a promotional video for it with 2… Continue reading When Matthew Perry Met Windows 95→

Long-time Slashdot reader theodp writes: Over at Computers Are Bad, J.B. Crawford [a senior professional services engineer at GitLab] offers a pretty epic takedown of the startup “Cooler Screens”, which has replaced the formerly transparent cooler door… Continue reading When Supermarket Freezer Doors Have Screens With Ads→

Brian Steinberg reports via Variety: So-called “pause ads” — they only turn up a few seconds after a viewer has decided to halt the programming, and not every time one does — are seeing new movement in the streaming world, with the format appearing m… Continue reading ‘Pause Ads’ Creep Onto Hulu, Peacock and Max As Streamers Seek New Revenue→

Jon Brodkin reports via Ars Technica: An advertising industry group urged Comcast to stop its “10G” ads or modify them to state that 10G is an “aspirational” technology rather than something the company actually provides on its cable network today. The… Continue reading Comcast Resists Call To Stop Its Misleading ’10G Network’ Claims→

Ivan Mehta writes via TechCrunch: Reddit said Wednesday that the platform is revamping its privacy settings with an aim to make ad personalization and account visibility toggles consistent. Most notably though, it is removing the ability to opt out of … Continue reading Reddit Is Removing Ability To Opt Out of Ad Personalization Based On Your Activity→

An anonymous reader quotes a report from the New York Times: This year, BMO, a Canadian bank, was looking for Canadian adults to apply for a credit card. So the bank’s advertising agency ran a YouTube campaign using an ad-targeting system from Google t… Continue reading YouTube Ads May Have Led To Online Tracking of Children, Research Says→

According to CNBC, Walmart shoppers “will soon see more third-party ads on screens in Walmart self-checkout lanes and TV aisles; hear spots over the store’s radio; and be able to sample items at demo stations.” From the report: For Walmart, selling ad … Continue reading Walmart Is Bringing Digital Ads To An Aisle Near You→