It’s not exactly news to say that technology is a big deal for business these days. Even with a long history of companies using computing, there has recently been a tipping point in the world becoming digital and organizations following suit. Whether they are pursuing new customers, developing new products, or extending their brand, businesses are starting to directly drive their outcomes with new technology and new approaches. This has been true for some time for large enterprises, and now companies in the SMB space need to adopt a new mindset.